You're Not Crazy: Fiat Lux Moved to the Mission

Photo: Robyn Hagan Cain

Allow me to walk you through the moment I discovered that Fiat Lux had moved.

A friend and I decided to take a walk with my dog to enjoy a lazy Sunday afternoon. I live near the Castro, so after grabbing coffee at Reveille, I suggested that we swing by Fiat Lux...on Church Street...where Fiat Lux has been located for years. 

Except when we got there, Fiat Lux was missing. And there was no sign to tell us where it might have gone. 

Google assured me that the shop was actually on 16th Street in the Mission, and I assured my friend (and dog) all the way there that Google was wrong. But you can guess what happened next. Because Google is never wrong.

Just two days before our walk, Fiat Lux had up and moved to a gorgeous new space at 3169 16th Street, complete with massive display cases for its gorgeous wares and the most perfect wood floors. There it was, waiting for me in the former Benny Gold spot, just as Google promised.

I know, I know: The itty-bitty jewelry store schtick has always been a part of Fiat Lux's charm, but I promise you the new store will knock your socks off. If you've still got names to check off your holiday "nice" list, pay the fine folks there a visit. I personally recommend their FU collection of middle-finger jewelry, but they have plenty of uber-cool—but more subdued—options if that's not your speed.